Inlu is a unique group gifting web site that allows people to collect money “in lieu” of a gift. You can send out announcements and invitations and donate what’s leftover to charity.
Hazen refined the logo and created a brand look for the company and the site. It’s stylish and smart, but still friendly. Everyone from your kids to your grandma should be using it.
It is a complex site from an interaction standpoint, since the user builds, manages, and tracks their invites and collections through the site. It had to be made clear and easy to use.