Hero Brand Communications Identity

An old friend and collaborator, Brenda Tucker, came to Hazen for a logo when she launched her studio. The PR specialist's vision of building everything around "the hero brand"...

An old friend and collaborator, Brenda Tucker, came to Hazen for a logo when she launched her studio. The PR specialist’s vision of building everything around “the hero brand” lead her to the name, and we elevated that to something ‘heroic’. A custom stencil typeface was developed for the name. And a bold, variable system of geometric patterns was developed as a secondary graphic language.

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  • Hero-logo-hazen
  • Web site.
    Základní RGB
  • Hero-brand-cards
  • Hero-magazine
  • hero-logo-stamp-hazen
  • Základní RGB

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